SEM (Search Engine Marketing)
Do you know how various search engines find your website among millions of other? On what criteria do they rank your website? How can you promote your site for search engine ranking?
Search Engine Marketing is paid marketing strategy to uplift the visibility of any website on search engines like Google, Bing & Safari. Our detailed course designed with a good emphasis on practically advertisement creation and launching on platforms.
Here is the outline of the SEM course:
- Understanding search engine marketing
- Strategic planning
- Paid search understanding
- Improving performance in search engine result pages (SERPs)
- Landing page optimization
- To build digital content and advertisement content planning
- Search engine optimization basics
- Learn link building to establish website credibility etc.
Including the above points, the complete course also includes expert guidance, detailed exploration of each topic, practical & doubt clearance.